Every year, Wear it Pink Day raise over £2 million during Breast Cancer Awareness Month, by asking people to wear something pink and donate whatever they can.
In 2013, the nation came together to raise a whopping £2.1 million.
Pink Day – Why October?
The pink ribbon, the international symbol for breast cancer awareness, and Breast Cancer Awareness Month (October), were introduced to the UK almost 20 years ago. Breast Cancer Awareness Month exists to help women be better aware of the common symptoms and seek help as early as possible, which increases their chance of survival. It also serves as a key time of the year when we are able to focus the public’s support and raise vital funds for breast cancer research.
Breast Cancer Campaign currently funds around 100 projects, worth more than £16 million in 35 locations across the UK and Ireland.
Join with us and thousands of people across the UK this year and organise the biggest ever Wear it Pink Day on 24th October. By coming together to have fun, be fashionable and share our commitment to fight breast cancer, we can raise much needed funds to ensure the research continues to be supported.
You can visit the official Wear it Pink Day website by clicking here.